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 Offline J Fishkat
PostPosted: Sun Jan 07, 2018 8:14 pm • #  
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Mates,

I came across an interesting Otomatic ad from 29-May-1961 by Huron Fishing Tackle Inc. (Quebec, Canada) in a Montreal newspaper (see below). The ad indicates they are the exclusive distributor for Canada of the Otomatic (and possibly Mitchell).
Attachment:
Le Devoir 29Mai1961 Otomatic.png

I searched the MRM Forum to find that the word “huron” is not contained in any post. So, I thought I would post on this topic to see if there is any additional interest/knowledge.

Huron Fishing Tackle had registered “Mitchell” as a Canadian trademark on 30-May-1952 (see below). They cited May-1949 as the first date of use in Canada – presumably they would have needed to provide documentation for that claim, as is the case in the US.
Attachment:
Canada UCA42621 Mitchell 1.jpg

Attachment:
Canada UCA42621 Mitchell 2.jpg

dolphin3111 has posted this:
http://www.mitchellreelmuseum.com/forum/viewtopic.php?f=84&t=5449&sid=885e50d6fa861d295f3a176c34a50474
Quote:
In Canada, from an official Canadian government Federal Corporation Registry, I found this information.

Garcia Outdoor Sports, Ltd existed from May 29, 1967 to May 20, 1980, at which time the name was changed to Mitchell Sports Canada Holdings, Inc.

Mitchell Sports Canada Holdings, Inc. existed from May 20, 1980 until September 17, 1984 (coincidentally the same year ABU took over Garcia USA and also the year Browning Arms was dropped as the Mitchell distributor in the USA).

Mitchell Sports Canada Holdings, Inc. then, in 1984, became a weird holding company called “134987 Canada Limited”, which was dissolved totally 1997.

30-May-1967 was when the “Mitchell” Canadian trademark was renewed and just when Garcia Outdoor Sports started. So, was Huron Fishing Tackle the Mitchell distributor for Canada prior and perhaps the first distributor for Canada?

John


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 Offline J Fishkat
PostPosted: Mon Jan 08, 2018 1:53 pm • #  
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Mates,

I did find another Huron Fishing Tackle ad in the newspaper Le Devoir (Montreal). This time from 1-May-1967. This ad clearly states Huron Fishing Tackle is the exclusive Canadian distributor for Mitchell. Interestingly, the 320 in the ad appears to be Garcia badged.

John
Attachment:
Le Devoir 1May1967 Huron.png


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 Offline piscesman
PostPosted: Tue Jan 09, 2018 8:39 pm • #  
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Thanks for the info John. Makes a lot of sense. No one has ever tried to my knowledge tie in the Canadian connection to Mitchell. If you look at your last post with the fish the 2 fisherman are holding, the fish appears to be a Tarpon.. Not native to up there. HaHa......
Kim :sCh_fisherman: :tup :sHa_okay:
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 Offline dolphin3111
PostPosted: Wed Jan 17, 2018 11:21 am • #  
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Excellent investigative work, John.
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 Offline Jahroll42
PostPosted: Wed Mar 14, 2018 10:45 pm • #  
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Thank you for the information, John.
maxbet viva9988 htv999
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 Offline J Fishkat
PostPosted: Fri Jul 20, 2018 8:42 pm • #  
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Hey Mates,

I have found some more newspaper ad's from Canada - interesting and potentially helpful.

First, a detailed ad about the Mitchell Spinning Reel from a retailer in Montreal, 22-Dec-1950 (after May-1949, the first date of use of "Mitchell" in Canada). Presumably the retailer received product from Huron Fishing Tackle.
Attachment:
5012 22 The_Gazette Montreal_CA.jpg

Next, a distributor ad (sole Canadian representative and distributor of "Mitchell House") from 29-Mar-1965.
Attachment:
6503 29 The_Gazette Montreal_CA.jpg

Then a distributor ad from 14-May-1970. It states that Conolon rods are now assembled in Canada and are called Garcia Huron Rods. The relationship between Huron Fishing Tackle and Garcia Outdoor Sports, Ltd is unclear from this ad.
Attachment:
7005 14 The_Ottawa_Journal Ottawa_CA.jpg

John


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 Offline étranger
PostPosted: Sun Jun 16, 2019 7:54 pm • #  
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Joined: Sun May 26, 2019 6:02 pm
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Mates,

I've posted a Huron Tackle (Canada) made 2675 Garcia Conolon in MRM's rod section (click link).

John
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 Offline étranger
PostPosted: Thu Sep 17, 2020 1:11 pm • #  
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Joined: Sun May 26, 2019 6:02 pm
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Mates,

Here are some more ad's from Huron Fishing Tackle. This time from 1956-57 in Rod and Gun in Canada magazine.

All the pages have a crease down the middle (from top to bottom). Presumably the magazine was thin enough to fold - and perhaps, even mailed that way.

Enjoy!

John
Attachment:
5604 RodGun_Can 01 mrm.jpg

Attachment:
5611 RodGun_Can 01 mrm.jpg

Attachment:
5702 RodGun_Can 0_ mrm.jpg


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 Offline étranger
PostPosted: Thu Sep 17, 2020 1:15 pm • #  
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Two more.
Attachment:
5703 RodGun_Can 01 mrm.jpg

Attachment:
5711 RodGun_Can 0_ mrm.jpg


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 Offline Oscillator1
PostPosted: Thu Sep 17, 2020 3:47 pm • #  
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Posts: 266
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Hi John , Nice old advertisements of days gone by, its like a trip back in time to an old fisherman with a bend in his rod and his back. To bad we'll never see the quality of those reels again.Best regards, John in Pa, :sCh_fisherman:
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 Offline Dennis2149
PostPosted: Fri Sep 18, 2020 8:12 am • #  
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Hi John, great advertisements. A joy to see. Thanks so much for sharing with us. Dennis2149
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